The digital age is creating a shift in the mortgage market. It’s no secret that the world is going digital. Thanks to smartphones, tablets, e-readers and laptop computers, you can do virtually anything, anytime, from anywhere in the world. Social media platforms like LinkedIn, Yelp, Facebook and Twitter give consumers the tools to research you before you even get a chance to meet them. It’s called Buyer 2.0.
A full-fledged shift to online mortgage transactions will not take place immediately—or mobilize all customers equally— but the fundamental changes now underway will unfold well into the next decade, redefining the mortgage-origination business along the way. The key to success in the new digital mortgage age is to embrace, leverage and position yourself as the ‘Celebrity” Mortgage Advisor.
Join Ginger Bell for this value packed session that will discuss the reality of the modern buyer and how to develop new skills and strategies to align with this new journey.
Ginger Bell has co-authored two best-selling books with renowned Sales Training Expert, Brian Tracy. She works with and coaches the best and she didn’t become the ‘Book Marketer of the Year’ for the Academy of Best-Selling Authors by accident. She used proven technologies and strategies to position herself as “the” expert. A previous Dale Carnegie Sales Training Consultant, Ginger brings her expertise to Mason McDuffie to share how you can leverage your expertise and continue to build your business in the digital age.